I’ve been thinking recently about how good the sitcom Cheers was back in its heyday, it broke the perception that going down the boozer was something typically English and in the US you don’t get the same community spirit. Similar with Moe’s bar in the Simpsons, the US has a parallel ethos, your local watering hole is a fundamental asset in modern life, a community hub; social media just doesn’t compare I’m afraid. Fair to presume it’s the same whatever part of the world you are, sometimes you want to go “where everybody knows your name, and they’re always glad you came.” Steady, it must be called Rowde for a reason!
From the moment I moved here I’ve loved the Cross Keys, standing on the site of the original timber-framed, thatched pub which burnt down in 1938, it’s a spacious tavern which was bulging with punters when I first stepped in, the 2006 World Cup being broadcast from Germany and plates of sausages and of chips were shared.
“We’re doing a lot for the World Cup this year,” Kelly tells me as I prop up the bar. Her name’s been above the door for the past couple of years, and she and her team are thoroughly dedicated to amend any chequered reputation it once may have had. Winner of Wadworth’s Best Neighbourhood Pub contest last year, and a runner up in Claire Perry’s quest to find the best local pub, it’s easy to see why.
There’s a varied timetable of events and happenings, the August bank holiday sees the return of the popular Splat the Rat, but Kelly, in contrast is holding a “Ladies Night,” on the 29th June, where a DJ, a Drag Queen and something called “Hunks in Trunks” do, erm, whatever it is they do. Not for me I’m afraid, but that’s our point; a village pub needs to be for all, and that’s exactly what the Cross Keys is achieving, for it’s villagers, and it’s well worth the mere couple of miles travel for those in Devizes; come on over, we don’t bite.
On the subject of biting, the Cross Key’s grub is most alluring for visitors, and it’s spot on for a fair price. Continuing from the previous owners rep for an awesome carvery, the Sunday carvery is still popular. It’s the everyday menu of homecooked, locally sourced (G&W Butchers, Poulshot Lodge and Fine Food Company) pub classics which Kelly is most pleased with, adding the attention to wider vegetation and glutton-free options.
“We had a build-a-burger night, which was popular,” she told me, planning on returning the occasion. That said, checking out the skyscraper styled burgers already on the menu, I wonder if there’s need!
Once you’ve had your fill, it’s good to know the pub also runs a fitness class (!), and here’s exactly what I mean about being the hub of village life. While it’s one thing for a town pub to put on great live music, a village or community pub needs to be so much more. Kelly, still open to music events, with free hire of the function room, but from aforementioned fitness classes, to the cup cake night and from the popular craft fayres and workshops with wonderful crafters Twiggy Owl Designs and others, to bingo and quiz nights, notwithstanding a fine gin menu, the Cross Keys has everything you could want from a village pub, and continues to strive to impress.
Bringing the community in is what it’s all about, such as the amazing idea of “Dementia Friends,” on 2nd July, which will be a fun, hour session learning more about the condition and what how to make life ‘friendlier’ for those affected by it. You can’t knock that, just welcoming the elders of Rowde for tea or coffee is brilliant in itself.
We held our wedding reception there back in ermmm, whenever it was again, and the kid’s christenings, so I’m overjoyed to see it still running efficiently in these hard times. Hats off to Kelly then, for maintaining our hub; I wish her all the best and hope there’s many more happy years with her name above the door.